Menno Kroon

Menno Kroon was born in Broek in Waterland in 1961 as the second oldest of four brothers. He grew up in Alkmaar and Zeist. "My passion already started at young age. To watch plants growing became fascinating to Menno since he was just five years old. 'And that growth process still intrigues me'. At the School for Retail in Zeist he found out in which ways he could share his passion with other people. How to advise and interact with others. And so as a young guy he earned some pocket money on the Zeister market or at the local baker. "I was always busy with my hands, creating stuff." A few years later he further developed his creative skills, duringhis master-bloom training. Eversince flowers became his postillion d'amour.

His ambition brought him to Elenbaas Flowers in Driebergen, a flowershop well known to the old noble families in the area of Utrecht. 'I worked there for four years as if it was my own business' And then Menno chose to move over to the new flower company of Marcel Wolterinck in Laren, an old-class associate of the vocational training which, together with Menno Kroon, nowadays is renowned as one of the most important interior and flower designers in the country.